Grapefruit, lemon, mint, and pink pepper open bright and a little sharp. Coriander adds a savory edge that keeps it from reading like a fruit bowl.

Ginger, melon, and jasmine take the heart, an unexpected juicy-floral turn before nutmeg pulls it back toward spice.

Incense, sandalwood, amber, cedar, patchouli, and labdanum settle in for the finish. Early reviewers report 8 to 9 hour longevity, with more density and maturity than the standard Iconic. A few wanted more citrus up top, but the overall read is a genuine step up.

This is the extrait-strength edition of an already-established Armaf bestseller, so it isn't starting from zero. It inherits the Iconic line's built-in following. $60 direct from Armaf, with free U.S. shipping on orders over $75.